AEDIT Rebrand Proposal

AEDIT is a platform that simplifies the search for aesthetic solutions and trusted board certified providers.

I joined AEDIT and quickly realized the brand was in need of both a redesign and repositioning to prepare for a successful launch. I single-handedly worked on the rebrand proposal which included new logos, color palette, photography direction, and redesigns of their website, app, and editorial content. Note: all photos used here are swipe, intending to show photo and lighting direction.